Due to the pandemic, time spent at home increased the use of social media. Many people who cannot come together in a real environment chat and share content in virtual environments.
Especially social media platforms such as Instagram and Facebook are among the most used applications. Socialbakers’ work for the first quarter of 2021; reveals which types of posts are shared the most on Facebook and Instagram.
Most shared posts on Instagram and Facebook revealed
On Facebook, images make up most of the posts shared, or 71.2 percent, according to Socialbakers. In second place were videos with 16.6 percent; In third place, we are greeted by links with 8.6 percent. In the rest of the report, 2.8 percent were in the situation; 0.7 percent have live videos.
When we go to Instagram, the most shared post type is still images with 65.5 percent. In second place were carousel posts (posts with multiple photos added) with 18.6 percent; In third place are videos with 15.9 percent.
The report also includes the countries’ use of social media. Socialbakers reports on a country-by-country basis:
According to the company’s research, Egypt was the country that commented the most on Facebook posts shared in collaboration with the brand, with 15.8 percent. Egypt is followed by the Netherlands with 14.7 percent, followed by Zimbabwe with 14.5 percent.
The countries that posted the most posts on social media were also revealed. France is first with 14.6 percent, followed by Singapore in second place with 12.3 percent.