Last minute: Pierre Cardin, one of the leading names in the fashion world, died at the age of 98.
Pierre Cardin, one of the leading names in the fashion world, died at the age of 98. Announcing the death of French fashion giant Pierre Cardin, his family did not give a detailed explanation about the bitter news.
WHO IS PIERRE CARDIN?
Pierre Cardin was born on July 2, 1922 in San Biagio di Callalta, Italy. When he was 12 years old, his family moved to France. At the age of 14, he began his apprenticeship with a famous tailor in the city of Saint-Etienne and studied architecture in Paris. He was especially known for his avant-garde and futuristic fashion designs he made under the name of ‘Space Age’ in the 1960s. In 1939 he started designing women’s clothing in Vichy, France.
He volunteered for the Red Cross during World War II. He settled in Paris in 1944 and started working at the fashion house in La Paix in 1944. There he acquired the professional knowledge and experience that would enable him to become the chief tailor of Dior, arguably the largest French fashion house of the time.
BUILT ITS FIRST HALL IN 1950
After 1945, he started working with the world’s most famous designers. Working with Madame Paquin, Jean Cocteau, Christian Bernard and Christian Dior between 1947 and 1950 respectively, Pierre Cardin established his own salon in 1950. He opened the Maison De Couture in 1953. In 1954, she opened her store named “EVE”, that is “Havva”, where the first women’s collections were exhibited. In 1957, he opened his first men’s store named “ADAM”, namely “Adam”. After his trip to Japan in 1959, he revealed his first ready-to-wear collection. In 1963, the tight, body-hugging garment played a role in the spread of tights to the world. It launched its first children’s collection in 1966 and became one of the best selling brands in the USA.
ORGANIZED DESIGNS FOR FAMOUS NAMES
In 1971, Cardin launched the “Espace Cardin” store in Paris, and presented original designs to many artist groups such as the Beatles group, sculptors and actors. In 1980, he opened the Retrospestive exhibition at the Metropolitan Clock Museum in New York, exhibiting his 30 years of work. Developing the Vocabulary of the Fashion World by Using Geometric Lines and Plastic Volumes, the Fashion Designer purchased Maxim Restaurant in Paris in 1981. Cardin, whose name and works have spread to many parts of the world from the People’s Republic of China to Hungary, from the UK to the Soviet Union continued to create fashion not only in clothing, but also in areas such as jewelry, perfume, restaurant chain and stationery. Receiving the ‘Fashion Oscar Award’ from the French Fashion Industry in 1985, Alan Cardin opened a store in Moscow on an area of 10 thousand square meters in 1987.
CREATED THE MOST ACCEPTED COMMERCIAL BRAND
During the 1980s and 1990s, Pierre Cardin boutiques were opened in Sofia, Paris, London, Beijing and Budapest. Pierre Cardin, who became the pioneer of the fashion world, proved himself by going into subjects that no fashion designer had dared before him, and he established the concept of unisex. Since the 60’s, Pierre Cardin has succeeded in creating the most accepted trademark with 900 different product licenses in 140 countries. Pierre Cardin, who wrote his book ‘Past / Present / Future’ in 1990, was elected to the UNESCO cultural embassy in 1991. He designed the “Jewelery and Chernobyl Medal” to sell for the benefit of UNESCO. Franco Sazzani’s Gallery in Milan selected Pierre Cardin, the first fashion designer to be admitted to the French Academy of Fine Arts and to design the king’s crown representing immortality, as the trendsetter of pop fashion in 2004.